The Weekend Cuts Ties with H&M After Running Tasteless, Racist Ad

The Weeknd has cut ties with
H&M after the fashion brand shared a
downright tone deaf photo to its website…



“Woke up this morning shocked and embarrassed by this photo,”
The Weeknd tweeted out this morning.

“I’m deeply offended and will not be working with @hm anymore…”

The image he was referring to featured a young boy wearing a
hoodie that read “Coolest Monkey In The Jungle.” H&M has
since swapped out the photo for another one in attempts
to sweep the whole ordeal under the carpet, but the screenshot
won’t be forgotten.

The Coachella headliner certainly isn’t the only public figure
to notice the shameful ad. Perhaps an official statement
from H&M is in order. So far, the company’s Twitter
account has been silent on the issue.

The Weeknd Cuts Ties With H&M

 

Photo: Kristina Bakrevski

The Weekend Cuts Ties with H&M After Running Tasteless, Racist Ad